Blog15 tested techniques to speed up Magento 2 for eCommerce store owners

15 tested techniques to speed up Magento 2 for eCommerce store owners

April 24, 2023
15 tested techniques to speed up Magento 2 for eCommerce store owners

Does your Magento store have the appropriate performance? How can you gauge your store's speed? Do we have the best answers to your problems?

Indeed, skilled Magento product store management services employ a variety of tactics.

There is at least one vulnerability in 62% of Magento stores. Because of this, you require qualified and knowledgeable professionals to address the problems that business owners frequently overlook in order to increase consumer engagement.

A Magento 2 store is what?

It is an open-source e-commerce platform that makes it simple for users to create storefronts. The platform is simple, user-friendly, and flexible enough to offer special solutions. As a result, it is a very sought-after platform because of its adaptability to integration and special features that are advantageous to store owners.

Among the store's notable attributes are:

  • Effortless integration of solutions from third parties to improve shop performance
  • Numerous themes can be modified in accordance with a brand's reputation.
  • solutions that are SEO-friendly to increase the likelihood of ranking well on search engines
  • a sizable community that aids in providing quick answers to your questions

What has caused the sluggish performance of your Magento 2 store?

Your adobe commerce Store Management may run slower as a result of you missing key important website components. Some of the typical problems include:

Having problems with the hosting server

Sometimes, a distant hosting server slows down your Magento store. Therefore, it is preferable to work with a hosting company that offers users outstanding services and is simple to reach.

Keeping the Magento shop outdated

There is a possibility that you don't have the most recent version. This prevents your website from being out of date and from utilizing the newest features and functions included with every upgrade.

Too many extensions from other parties

The Magento marketplace offers more than 3600 extensions. Unfortunately, integrating extensions that are unusable or haven't been utilized in a while hurts the majority of enterprises. These components bloat and slow down your website for users.

selecting a theme with a difficult optimization

Most inexperienced store owners pick a theme without considering its performance or optimization potential. This affects the users' experience in the store and makes it more difficult to provide them with a personalized one.

Media Heavy

Although we agree that you must include high-quality media on your website, the user experience will be negatively impacted if you haven't optimized. When working with Magento Store Management, it's crucial to pay attention to the size of images and videos because they have a significant impact on how quickly a page loads.

What are the tried-and-true methods for accelerating Magento 2 stores?

1. Get the most recent version.

It would be beneficial if you keep up with the newest features on the market that attract customers or facilitate their experience in the store. To ensure that your store has access to security patches and upgrades, it is therefore preferable to have the current version.

2. Examine outside sources

The unnecessary integration of third-party resources slows down the website. To incorporate the necessary tools and resources into your e-commerce site, it is preferable to be aware of the needs of the store and its customers.

3. Media optimization

There are certain chances that concentrating only on quality has an impact on the Magento store's page loading time. Before including them in the online store, you must optimize the photographs, videos, and other media in order to manage such ecommerce activities.

4. Quick hosting solutions

A variety of hosting options are available for e-commerce stores, each of which offers special features and functionality. Therefore, selecting quick hosting services for your company is crucial to guaranteeing that it functions flawlessly for customers.

5. Strict extensions

You can select the necessary extensions for the company with the aid of Magento shop management services. This makes sure that you are constrained in the extensions you can integrate and that you don't slow down the website.

6. Website material

The majority of the time, consumers decide what to buy after reading the website's content. In order to persuade consumers to make the ultimate decision, whether it be a purchase, subscription, or membership, your Magento store must have optimized and SEO-friendly content.

7. Turn on caching

The speed at which a website loads increases when caching for your shop is enabled. An open-source program called Varnish cache aids in reducing response times and network bandwidth usage to improve store performance.

8. Lightweight JS/CSS

If you combine the JavaScript and CSS files into one file, the page load time will be slower. When hiring a virtual assistant in the USA, the following steps are usually taken:

  • Go to the admin panel and click on Stores > Configuration > Advanced
  • Select Developer.
  • In the JavaScript Settings, select YES for the following.
    combining JavaScript files
    Make JavaScript bundling available.
    file JavaScript minification
  • In the CSS setting, continue to select YES for both minify and merge CSS files.

9. Set the database in order.

Many database logs are kept by your e-commerce store to keep things running properly. Your store will become heavier and occupy more room as it expands. The website will become responsive, and the latency will be decreased by cleaning the logs. A website backup should always be taken before using this procedure to prevent data loss.

10. Choose the appropriate topic

Magento offers a wide range of themes that are compatible with brand reputation. To explore the features and functionalities the themes offer, one must make a wise choice. Use a lightweight and well-coded theme.

11. Emphasize cookies

The majority of systems save cookies from the server to the user's device. As it is able to recall past activities, user preferences, and login information, this is necessary to customize the experience.

12. Speed testing

You should have a thorough knowledge of the website's performance before making a choice. It is crucial to assess the pace on the following sections:

  • Homepage
  • goods page
  • Cart
  • Category page
  • Payment page

13. removing or deactivating Magento 2 modules

The modules that were added to the Magento store are frequently no longer in use and take up storage space. To keep things tidy, expert virtual assistant services will disable or uninstall the modules from your Magento 2 store.

14 Pay attention to Time to First Byte

A speed metric will be used to measure response time. the amount of time taken to answer a browser request in milliseconds. Several techniques for doing this well include:

  • Using cache in browsers
  • Prepare the server for high traffic
  • Don't utilize extensions.
  • media encoding
  • the size of web pages

15. Install CDN

The customer experience is impacted by the Content Delivery Network if it is improperly managed. The Magento 2 store's CDN configuration will aid in increasing website speed. You can follow the following steps:

  • Admin Panel > Stores > Settings > Configuration should be reached.
  • Select Web under General.
  • dispense with the Base URLs parts
  • Include the location's URL in the "Base URL for static view files" field to store static files.
  • Put the JS files' URL in the Base URL for user media files field.
  • Include the location's URL in the "Secure Base URL for static view files" field.
  • In the Secure Base URL for user media files, add the URL of the JS files.
  • Select Save Config.

What advantages can Magento 2 shop speed optimization offer?

  • Improve user experience: Quicker page loads give your visitors a better experience, which can enhance conversions and customer satisfaction.
  • Better rankings: Since Google and other search engines give priority to websites that load quickly, speeding up your Magento 2 store can improve your search engine rankings and increase the volume of natural traffic to your website.
  • Increases revenue: As people are more inclined to buy if they can quickly and simply explore your site and discover the things they're looking for, faster page load times can result in more sales.
  • Reduce bounce rate: A slow website might result in a high bounce rate because frustrated consumers may leave your site without making a purchase. By making your Magento 2 store faster, you may lower your bounce rate and increase user engagement.
  • Lower server expenses: A quick website uses fewer server resources, which can help you save money on hosting and enhance the functionality of your Magento 2 business.
  • Increased conversions: Customers are more inclined to make purchases on a website that loads quickly, therefore businesses may see an increase in conversions as a result of faster page load times.
  • Increases Scalability: A speedier website can handle more traffic, increasing its scalability and enabling you to serve more clients without sacrificing site speed.

The Final Word!

Increased website speed can improve the probability that visitors will become paying clients. For instance, a one-second delay in the time it takes for a website to load can lower conversion rates. Therefore, increasing the speed of your Magento 2 store might enhance the likelihood that clients will complete their orders and boost your revenue.

It is preferable to use reputable Magento product store management services to accelerate your website using tried-and-true techniques and tools. Being more experienced in the industry, it is preferable to obtain advice from people who have the necessary knowledge and experience working on comparable platforms.